HOW CAREER-DRIVEN DADS ARE DROPPING 10KGS, GETTING STRONGER, FITTER & MORE ENERGISED AROUND THEIR KIDS.
WITH A 20 MINUTE DAILY INVESTMENT.
Are you a career-driven dad, a leader in your field, but feeling the toll that a demanding career can take on your physical and mental wellbeing?
It's time to take control, lead yourself first, and become the best version of yourself with Fit2Lead.
​
Fit2Lead is not just another wellness program; it's a comprehensive journey towards holistic transformation. We understand that career-driven dads like you face unique challenges, and our mission is to equip you with the tools and knowledge to excel not only in your career but also in your personal life.
Hey! Tom here,
Scroll down and I’ll reveal the Fit2Lead principles that career-driven dads are using to drop 10kgs while getting stronger, fitter and more energetic around their kids with just a 20-minute daily investment.
Skeptical? I would be too If I were you.
But I’m not here to convince you of anything, I’m purely here to document the system my clients are using.
You can decide for yourself if it feels like it might work for you too.
THE THREE PILLARS OF FIT2LEAD.
TIME
The NTCE Protocol (Net Time Cost Equilivant) maximises your time available and free up a 20 minute daily investment.
ENERGY
With our Atomic Actions you’ll take your daily 20 minute investment and double your energy.
FOCUS
The Oxygen Mask Principle ensures you show up as the best version of yourself to lead those around you.
TIME SAPPING ROUTINES.
HOW CAREER-DRIVEN DADS WASTE TIME
The biggest problem I hear from career-driven dads is their lack of time. And boy I’m with you.
The more you progress in your career, the more your family grows the more time is taken from your finite cup until it feels like there's nothing left to invest in you, your body and your mind. Trust me, I’ve been there too!
This happens to all career-driven dads at some point.
Physical and mental wellness has the reputation that it takes an incredible amount of time to achieve. This adds more stress when either trying to cram it all in or hearing what you ‘should’ be doing.
Extensive routines in and out of the gym and hours prepping your food.
This is simply not true.
Sure, it takes a little effort, I won’t lie about that.
And, if you work smart and not hard, you’ll see how much you can do with little or zero time cost.
.png)
THE NTCE PROTOCOL.
AND HOW YOU'LL FIND TIME YOU DIDNT KNOW YOU HAD
The NTCE (Net Time Cost Equilivent) protocol looks first at picking the low-hanging fruit.
Actions that cost no time to implement OR actually give you time back.
Small things like drinking enough water, taking the right supplements, cold showers, 16:8 fasts, eating the right kinds of foods 80% of the time and micro-meditations are within all our capability with no extra time cost.
Then we move on to the time-sapping things leaders do every day that add little or no value and cut these out.
We work on changing habits to provide an NTCE Surplus to be added to your 20 minutes-a-day investment OR to be used as your 20 minutes-a-day investment meaning an overall ZERO NET CHANGE in your time.
.png)
TIME.
TIME IS VALUABLE,
ENERGY IS VITAL.
THE MOST IMPORTANT THING
AS A CAREER-DRIVEN DAD
When I ask career-driven dads what the MOST valuable and vital thing in a professional career is... Some say money. Many say time.
If I could give you all the money you ever wanted. Then gave you every second of every day to do what you want, would you be happy?
Sure, it sounds great!
BUT... there’s a caveat.
You have zero energy to use either of these two things and ZERO left for your family.
Does it still sound like a good deal?
The one thing I see from career-driven dads is they often manage to achieve financial freedom.
Some even manage to achieve an element of time freedom.
But... Most sacrifice this for energy. So they never truly get to use them.
.png)
ATOMIC ACTION.
HOW CAREER-DRIVEN DADS LET THE ATOMS DO THE WORK
When it comes to finding more energy, people often look for the magic pill or a grand gesture that will have them jumping out of bed and going all day like a Duracell bunny.
Wouldn’t it be great if this was the case? I know I’d take it!
Some try the supplement route. Some try the nutritional route. And some try the fitness route. None of these are wrong. However, often, one thing alone, one ‘grand gesture’ doesn’t only live up to its expectation, it's unrealistic to continue and ends up using more energy than it generates.
Fit2Lead works on the small things first that lead to big things. Atomic Actions that build just like atoms build everything around us.
There are no ‘magic pills’ or ‘grand gestures’. There are no crazy routines or strict nutrition plans.
By making marginal gains through almost unnoticeable actions in each area of the Four Pillars Of Wellness (Move, Fuel, Live, Think) you can set a domino effect
We call these Atomic Actions.
.png)
ENERGY.
WHY LEADERS PUT THEMSELVES LAST.
AND HOW IT REDUCES THEIR POTENTIAL AND IMPACT
As career-driven dads, we tend to sacrifice everything for the benefit of our career, team and family. It happens all the time.
​
Don't get me wrong, this type of subservient leadership isn't a bad trait. My leadership style is to put the needs of others and the greater good before my own.
​
However, there’s a limit to this and in actual fact, it often means we as career-driven dads are not being as effective as we could be and therefore not actually putting others first.
​
How often have you sacrificed your own wellbeing, time, energy, workout, nutrition and mental health for your career?
​
I know personally this happens ALL THE TIME.
​
This leads to us operating at 50% of our actual capacity and giving all of this 50% away.
There is a better way...
.png)
THE OXYGEN MASK PRINCIPLE.
LEADING YOURSELF FIRST TO LEAD OTHERS BETTER
This is exactly why we adopted the Oxygen Mask Principle as a key pillar for Fit2Lead.
We’ve all been on a plane and during the safety briefing (yes, I appreciate we tune this out 90% of the time). They explain that if the cabin depressurises you should put your oxygen mask on first before helping others.
Why? Because if you pass out from being starved of oxygen then you can’t help others who rely on you.
The same applies to career-driven dads and leader. Without oxygen (time, energy and focus in this case), you’ll be gasping for air and eventually pass out (ok, that may be a little dramatic and you get my point).
Lack of oxygen (keep with me on the analogy) leads to not performing at your best as a leader, partner, parent, friend, sibling etc AND can lead to burnout.
This is EXACTLY what we do in Fit2Lead and the Oxygen Mask Principle.
Through this ‘you first’ approach (Oxygen Mask Principle), we use the first two pillars (NTCE Protocol + Atomic Actions) to make you a happier, more energetic, healthier, more productive and more effective leader in every aspect of your life.
Time/energy/focus spent on yourself is the same as keeping an aeroplane serviced and fueled (here comes the analogy again!) instead of running it into the ground and operating at 60%.
.png)
FOCUS.
WHO AM I.
AND HOW DID I WIND UP HERE WRITING THIS
Hey, I'm Tom, the driving force behind Fit2Lead and Be Fearsome. Our mission, based in Central London with a global online reach is blending wellness, team-building, and leadership coaching.
Having crossed the 40-year milestone, with a young family and business, I've experienced first-hand the challenges career-driven dads face in balancing career growth, family commitments, and personal wellness. Gone are the days when I could devote hours to training for Ironmans.
%20(1).png)
My journey has evolved from the disciplined life of a Royal Marines Commando, through the high-stakes world of Hostile Environment Security working in Anti-Piracy around the coast of Africa, to running the UK's largest BootCamp.
​
This diverse experience, combined with my expertise as a Master Personal Trainer, Nutrition Coach, Sleep Stress Management, Mental Health First Aid Instructor and Mountain Leader, shapes my approach to wellness and leadership.
​
Fit2Lead isn't about extreme fitness; it's about leading oneself to lead others.
​
It's about realising your potential to be a resilient, energised dad and leader.
I'm here to guide you on this journey.
WHO THIS STRATEGY ISN'T FOR.
I LOVE YA, BUT IT'S NOT GOING TO WORK
.png){kind=small}
Look, I get it. As a career-driven dad, you’re meant to have all the answers. It’s part of the brave face we put on to keep the ship steady and ensure the people around us and those we lead are confident in our decision process.
I’ve been there, literally keeping the ship steady off the coast of Somalia when pirate boats were approaching at speed. 30 crew and team looking at me for the answers while I’m thinking ‘sh#t’ what do we do?! (while keeping cool, of course)
There’s a time for that role. And if you’re here to do the same with me then it’s not going to work.
And that's ok. Perhaps you do know it all. If so, GO AND DO IT! Let me know how you get on.
.png){kind=small}
If you’re toying with the idea that something isn’t quite right and you ‘think’ that ‘maybe’ you ‘should’, ‘perhaps’, ‘someday’ do ‘something’, ‘possibly’ then you’re just not there yet.
​
And again, that’s ok. There’s a time and place for everyone.
​
You need to arrive at that time and place yourself. I can’t help you with that one.
​
Lead yourself and make that decision when the time is right. My advice... don’t leave it too long and when you make it, MAKE IT.
.png){kind=small}
If you’re looking for an off-the-shelf exact rep-by-rep workout plan, a set meal plan and for someone to tell you you MUST do XYZ then this is the wrong place.
​
Fit2Lead is about leading yourself, first. It’s designed to give you all the tools, information, accountability and support for YOU to make the right decisions for YOU. I’ll be with you every step of the way and give you everything you need. Just like executive coaching, it’s about you taking action and me helping to guide you.
​
I am not going to sit here and tell another career-driven dad what they should or shouldn't be doing.
​
Why? It doesn’t work and you won’t listen after a couple of weeks. Let's be honest...
WHO THIS STRATEGY IS FOR.
YOU'RE IN THE RIGHT PLACE
.png){kind=small}
If you’ve hit the point where you KNOW something needs to change and you’re not quite sure how to go about it then this may be a good fit for you.
​
Decisions like this don’t come around very often and from my experience usually sit at milestone points in life. 30th, 40th and 50th birthdays, marriage, kids, promotions, and relocations.
​
If this is you then there’s a big chance Fit2Lead will be a refreshing change that you will relish. The Oxygen Mask Principle pillar of Fit2Lead is exactly this.
.png){kind=small}
Fit2Lead is all about consistency. It’s not about big grand gestures that come today and are gone tomorrow.
​
It builds a system with habits and routines that work for YOU and YOUR LIFE. There is no ‘off the shelf’ one size fits all, especially when it comes to leaders.
​
That’s what all 3 pillars of Fit2Lead work on. The small things that make the big things happen. And last.
.png){kind=small}
Although the system asks for just a 20-minute daily investment it doesn’t mean it’s easy. Effort is required.
​
We keep it simple and effective to maximise your time available. And you’ll need to show up when the time comes.
​
You didn’t get to where you are today as a career-drived dad by taking the ‘easy’ route or cutting corners.
You got there by being smart and applying the right amount of effort at the right time in the right place to get the job done.
​
That’s what Fit2Lead does. The Atomic Actions pillar takes care of this.
.png)
.png)
DISCLAIMER: Be Fearsome LTD cannot and does not make any guarantees about your ability to get results with our coaching, ideas, information, tools, or strategies. Nothing on this page, any of our websites, or any of our content or curriculum is a promise or guarantee of results and we do not offer any medical or other professional advice. Any numbers referenced here, or on any of our sites, are illustrative of results that others that we have worked with have received and should not be considered average or promises for actual results. The average person who follows any ‘how to’ information gets little to no results. We’re using these references for example purposes only. Your results will vary and depend on many factors including but not limited to your background, experience, and work ethic.
NOT FACEBOOK: This site is not a part of the Facebook website or Facebook Inc. Additionally, This site is NOT endorsed by Facebook in any way. FACEBOOK is a trademark of FACEBOOK, Inc.
GOOGLE DISCLAIMER: We use Google remarketing pixels/cookies on this site to re-communicate with people who visit our site and ensure that we are able to reach them in the future with relevant messages and information. Google shows our ads across third party sites across the internet to help communicate our message and reach the right people who have shown interest in our information in the past.
​
​
© Be Fearsome Ltd 2021
All Rights Reserved | Terms & Conditions | Privacy Policy